Roller Banner Artwork Checklist for Exhibitions

A roller banner needs to make sense at a glance. Before exporting your artwork, check both the message and the file setup. This checklist helps you prepare a display for an indoor exhibition, reception or business event.

Start with the stand you will order

Choose your stand and width before designing the graphic. Use the matching SM Print template, including the allowance that feeds into the cassette. The visible display height and the full production file height are not necessarily the same.

Make the message easy to read

  • Use one clear headline explaining what you offer.
  • Keep your logo prominent and allow space around it.
  • Use a small number of supporting points, with readable type and strong contrast.
  • Keep important details away from the edges and the bottom of the stand.
  • Think about furniture that could hide part of the display.

Check images, fonts and contact details

Use the original logo and suitable high-resolution images. Export a high-quality PDF with fonts embedded or outlined. Follow the product instructions for colour and sizing. Check every phone number, web address and date. If you use a QR code, test it at a realistic scanning distance before upload.

Choose a useful next step

Direct visitors to one action: speak to your team, visit a product page or request information. Keep detailed specifications in a handout so the banner remains easy to understand.

Choose your roller banner and get a price Choose your specification and quantity, then upload your print-ready artwork. If you have a fixed deadline, contact SM Print before ordering.

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